Category Market Drivers – Analyze your User Loyalty and Projected Annual Volume Use. With this information, you can cater your advertising and marketing campaigns.

Dollarization – The normalized average price operators pay for a specific brand unit. This option provides research on foodservice operator’s brand expenditures by segment and region.

E-FIT (Expanded- Foodservice Intelligence Tracking) – Almost double the sample size of the FIT, this study will show you were you stand in virtually every aspect, including share, volume, incidence, penetration and volume distribution.

FIT (Foodservice Intelligence Tracking) – Learn your projected market size and the relative position of your competition. We use a proven sample technique – no panels! Our data monitors container types, forms and flavors at both the brand and net levels across all geographic areas.

P-FIT (Perpetual-Foodservice Intelligence Tracking) – Instead of a one-time study, we will analyze the foodservice industry in a series of waves. This rolling sample will smooth the curve between waves, and a larger sample size will increase precision and accuracy.

Pic-A-Panel – When you want to know the details on usage for a specific segment in a particular geographic location, or ask strategic questions of a particular type of respondent such as chefs in Detroit, our Pic-A-Panel is for you. Pic-A-Panel utilizes our vast databank of profiled establishments and allows us to recruit for ad hoc research based on your specific needs.

Strategic Questions – Incorporate your own questions into the survey! We will ask the questions you want answered, using your words. This can be added to any study, syndicated or proprietary.

Unique Offerings – In addition to reporting all the standard measurements at the brand level within type/form and container type/size, we also incorporate features that are unique to Wyoming Research Associates.