Wyoming Research Associates Foodservice Intelligence

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Sampling Methods
Reliable Market Research Requires Stratified Random Sampling!

  • Sampling from a Panel "reflects the behavior of panel members not the universe."

Pic-A-Panel Recruitment
More reliable research through custom sampling. 

Foodservice Intelligence Tracking (FIT)
According to A.C. Nielson researchers, our copyrighted FIT methodology reflects the best representation of brand performance in the foodservice industry.

Optional Sample Plan
The largest sample size in foodservice, giving you the option to select one of two sample plans (N = 4135 or N = 2250).  

Glossary of Terms
Call or e-mail to receive your free copy of foodservice glossary of terms.

Category Market Drivers
Determine the value of product users and discover which users are loyal or non-loyal to a particular product.


Wyoming Research welcomes your inquiries. Let us assist you with your foodservice market research needs!

 

Any information you provide to this website will not be shared with anyone outside of Wyoming Research Associates.

 
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WRA is Currently Accepting Subscriptors For Our 2007 Office Service Study
 

Advantages
 

 

 

 

 

 

Wyoming Research conducts studies of any size and complexity, at one central facility in Casper, Wyoming.

  • All phases of the research process are conducted internally which allows for utmost quality control.
    No outsourcing.
     
  • Extensive product research is conducted to validate brand, form and label type at both foodservice and retail levels.
     
  • Our location and internal processing ensures maximum security.  Your intelligence is safe in Wyoming.
     
  • All procedures follow Marketing Research Association’s recommended guidelines.
     
  • All interviewers are required to have previous foodservice employment.
     
  • All measurements are reported at the brand level within form and size container and aggregated to ownership.
     
  • Our research process can assist food manufacturers
    to determine Strengths, Weaknesses, Opportunities
    and Threats for all players at a high confidence level.
     
  • Data reports are customized to suit your marketing strategies within a desired format.
     
  • Wyoming Research is dedicated to providing the highest standards of quality control and accurate representative brand behavior.

 

No Outsourcing!

 Maintaining the highest level
of communications!

 

 

 
 

 		    
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