Wyoming Research Associates Foodservice Intelligence

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Sampling Methods
Reliable Market Research Requires Stratified Random Sampling!

  • Sampling from a Panel "reflects the behavior of panel members not the universe."

Pic-A-Panel Recruitment
More reliable research through custom sampling. 

Foodservice Intelligence Tracking (FIT)
According to A.C. Nielson researchers, our copyrighted FIT methodology reflects the best representation of brand performance in the foodservice industry.

Optional Sample Plan
The largest sample size in foodservice, giving you the option to select one of two sample plans (N = 4135 or N = 2250).  

Glossary of Terms
Call or e-mail to receive your free copy of foodservice glossary of terms.

Category Market Drivers
Determine the value of product users and discover which users are loyal or non-loyal to a particular product.


Wyoming Research welcomes your inquiries. Let us assist you with your foodservice market research needs!

 

Any information you provide to this website will not be shared with anyone outside of Wyoming Research Associates.

 

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WRA is Currently Accepting Subscriptions To It's On Going Brand Tracking & Market Sizing Foodservice Intelligence Tracking (FIT)

Pic-A-Panel

Don't be forced to utilize someone elses panel - Design your own.

What is Pic-A-Panel?

It is a panel you select from over 140,000 unique foodservice operators to specifically target any foodservice market. Extremely useful for proprietary research and qualitative recruitment.

Advantage to you?

You can select any combination of segments or regional representation that is important to you. No contract required!

How it works:

) Select the panel you wish to target.
2) Submit your survey or questions along with a timeline.
3) Indicate desired deliverables.
4) We will respond with a quote.


Data Source:
Wyoming Research Associates' exclusive databank of foodservice operators.

Enter subject or brief description of the study you are interested in fielding:


Enter timeline of the study you are interested in fielding:


 

This data bank of unique operators has been accumulated from proprietary and syndicated studies as a result of random selections from the foodservice universe available for immediate access for proprietary research through Pic-A-Panel.

Enter the desired sample of foodservice operators you need to be fielded from the available number of operators distributed across 25 foodservice segments.

 

Segment Operators Request
Fine Dining 5,638
Casual Dining 6,231
Family Dining 11,781
Total Full Menu 23,650  
National Hamburger QSR 5,590
National Sandwich QSR 5,652
National Spec/Coffee Shop 3,673
National Pizza QSR 5,801
National Chicken QSR 5,437
National Mexican QSR 5,645
Total National Chain QSR 31,798  
Ind./Reg. Hamburger QSR 1,815
Ind./Reg. Sandwich QSR 4,674
Ind./Reg. Spec/Coffee Shop 3,699
Ind./Reg. Pizza QSR 7,209
Ind./Reg. Chicken QSR 1,259
Ind./Reg. Other QSR 5,472
Total Ind./Reg. QSR 24,128  
Total Quick Service 55,926  
Lodging Foodservice 6,418
Cont. Breakfast (optional) 1,275
Mass Merchandisers 5,273
Convenience Stores 7,529
Grocery Delis 5,139
Total Leisure/Retail 38,600  
Total Commercial 118176  
Hospitals 3,886
Retirement Communities 3,044
Nursing Homes 9,144
Total Health Care 16,074  
School Districts 7,782
Colleges/Universities 5,387
Business & Industry 7,006
Total Other Non-Comm. 20,175  
Total Non-Commercial 36,249  
Other: --------
Total Foodservice 154,425  


* More specific breakouts of foodservice chain segments and census regions can be included in a survey upon request.

Special Criteria:

Wait Staff Drive Thru Take Out Salad Bar
Kids Menu Alcohol Delivery Breakfast Bar
Cafeteria Line Hot Buffet On-Premise Bakery    


Label Types:

National Distributor Operator    


Meal Occasion:

Breakfast Lunch Dinner    


Segment Breakouts:

National
Chains
Regional
Chains
Independents
Only
   


Desired Deliverables:

Analysis:
Tabulations:
Excel Datasheets:
Hard Copy Report:
Electronic Copy:
Graphical Displays:


Enter your Email address:


Enter your company name:


Enter your first name and last name:


Submit an e-mail with your survey questions attached and any additional concerns you may have and we will respond with a quote!

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